Facebook’s Green Announcements
Posted on 15. Nov, 2010 by admin.
Facebook, as you may have heard, is going green. Or, more accurately, they’re starting to communicate their green initiatives.
But it’s also fair to say that they’re still getting a grasp on exactly what it means to undertake a green program, and how exactly they do it.
After last week’s short item about Facebook.com/green, the home for all things environmental at the social network, I spoke with Kathleen Loughlin, a member of the company’s communications team, about the kickoff.
“We’ve been thinking about it a lot — asking, how do you tell the green story?” she explained. Now, they’re in the midst of gathering details about all of their disparate green efforts. “There are some that we didn’t even know about — employees would email and say ‘we are doing this on our team, you should list this’” on the “green programs” page of Facebook’s green site.
Read more: http://www.greenbiz.com/blog/2010/11/10/look-inside-facebooks-green-announcements#ixzz15Lv4houF
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Improve Your Company’s Energy Management
Posted on 01. Nov, 2010 by admin.
When Department of Energy (DOE) Secretary Steven Chu talks about energy efficiency, he has been known to repeat this mantra: “Energy efficiency is not just low-hanging fruit; it is fruit lying on the ground.”
As Director of Energy for a large corporation like AT&T, I must admit that my first reaction is slightly defensive: “Wait a minute, it’s not that easy.” However, the essence of what Secretary Chu is saying is absolutely true. Effective energy management helps reduce a company’s environmental impact and benefits the company’s bottom line. Below, I have outlined 10 ways that a company can be effective in improving its energy management and efficiency.
Read more: http://www.greenbiz.com/blog/2010/10/29/10-ways-improve-your-companys-energy-management#ixzz142PKVmiX
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Yahoo’s New Flavor
Posted on 25. Oct, 2010 by admin.
Facing increased competition from Gmail, Hotmail and social networks such as Facebook, Yahoo! is planning to revamp its Web-Based e-mail service. Internally code-named “Minty”, the new product is expected to arrive in the fall with a sleeker design, higher performance capabilities and better integration with social networking sites. Still the leading e-mail service in the U.S. with more users than Gmail and Hotmail combines, Yahoo! Mail saw its number drop from 107 million visitors in August 2009 to 97 million in August 2010. The outlook is worse overseas, where Yahoo! Mail users have fallen off by 7% while Gmail has grown 22% and Hotmail has grown by 3% in the past year.

